Your Radical Heart
brand refresh
objective
Design logo, style guide, website, and print collateral for a holistic healing practitioner
challenges
Your Radical Heart is a reliable and welcoming authority in the field of holistic healing. I conveyed this by carefully choosing colors, shapes, typography, and imagery that exude expertise and approachability. Professional elements like deep blues, geometric shapes, and sans-serif fonts were balanced with warm neutral colors, organic shapes, and intimate photography.
web pages
print collateral
objective
Design various printed materials such as client intake forms, ID badges, business cards, stationery, and welcome packets.
challenges
From my experience designing for the health & wellness industry, I understand that a patient-friendly intake process is critical for setting the stage for the rest of the treatment plan. To ensure a positive experience, I created easy-to-follow forms and a welcoming packet. A well-designed intake process can make all the difference in building positive relationships and ultimately improving the success of treatment plans.
welcome package
