Robert Half

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company brand refresh

objective


Apply new brand identity digital content and print materials for all lines of business

 

challenges


Applying the new brand identity to eight lines of business, unifying them under the Robert Half corporate brand while simultaneously letting them be unique through accent colors, photography, and typography.

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web design

Objective


Folding the websites for seven lines of business into one, using the new brand guidelines.

 

challenges


Incorporating all of those websites into one was a great challenge. And combining the new branding with on-going campaigns took some creative thinking.

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infographics

objective

Create infographics aligned with various marketing campaigns.

 

challenges


The biggest challenge lies in presenting the text and stats in a compelling, but still informative, manor.

administrative professionals infographic
customer service infographic
hiring trends infographic series

print collateral

Finance & Accounting print ad
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Account Temps flyer
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Accountemps mini-brochure
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Accountemps brochure
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slide deck
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international
marketing materials

objective

Apply the new visual style to materials for foreign countries, including Australia, Brazil, and France.

 

challenges

Designing for foreign markets was tricky. You have to be aware of a country's demographics and design aesthetic while simultaneously keeping the materials cohesive with the North American brand.

finance white paper
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IT security white paper
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